Willard, NC 28478 ZIP Code Profile

Related Place Profiles:
Watha, NC | Willard, NC

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Preferred City Name & Primary Data

Preferred Name, USPS
Willard, NC 28478

Acceptable Alternative
Watha, NC 28478

Primary Data:

  • ZIP Code Type: STANDARD
  • Businesses Addresses: 73
  • Single Family Addresses: 1,893
  • Multi-Family Addresses: 0
  • County: Pender County
  • Centroid: Latitude 34.665, Longitude -78.066
  • Time Zone: Eastern Time Zone (UTC -5 hours)
  • Observes DST: Yes

ZIP Code 28478 has segments in 3 Counties (Duplin, Pender, Sampson).

Willard, NC 28478 - Peer Comparisons by Rank and Percentile

The table below compares 28478 to the other 766 ZIP Codes in North Carolina by rank and percentile using July 1, 2014 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 445 42nd
Population Density1 # 657 14th
Diversity Index2 # 151 81st
Median Household Income # 503 34th
Per Capita Income # 567 26th

Additional comparisons and rankings can be made with a VERY EASY TO USE North Carolina Census Data Comparison Tool.


Willard, NC 28478 Data & Demographics (As of July 1, 2014)


Total Population 5,049
Population in Households 4,992
Population in Familes 4,133
Population in Group Qrtrs 57
Population Density1 37
Diversity Index2 62


Total Households 2,029
Average Household Size 2.46
Family Households 1,383
Average Family Size 3


Total Housing Units 2,329 (100%)
Owner Occupied HU 1,536 (66.0%)
Renter Occupied HU 493 (21.2%)
Vacant Housing Units 300 (12.9%)
Median Home Value $109,677
Average Home Value $131,999


Median Household Income $37,268
Average Household Income $46,643
Per Capita Income $18,778
  (Compound Annual Growth Rates)


2010-2014 2014-2019
Population 0.41% 0.83%
Households 0.46% 0.84%
Families 0.27% 0.74%
Median Household Income   2.02%
Per Capita Income   1.92%
1) Population Density = Total Population per square mile.
2) The Diversity Index is a scale of 0 to 100 that represents the likelyhood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
Based on Census 2010 counts, the Diversity Index for the United States was 60.6 and it is expected to increase to 64.8 by July 1, 2018.

Information Updates

The Demographic Data for the 2,646 North Carolina cities, towns, counties, ZIP Codes and Census Designated Places (CDPs) profiled in this gazetteer is updated annually. Last Update: July 1, 2014.

The ZIP Code maps and the data regarding the number of residential and business addresses in each ZIP Code are updated four times per year. Last Update: November 1, 2014.

The information on the 55,156 North Carolina Physical, Cultural and Historic Features is updated six times per year. Last Update: December 2, 2014.

The School Attendance Zone Maps for 1,603 North Carolina public schools are updated four times per year. Last Update: October 6, 2014.