Blowing Rock, NC Profile: Facts, Map & Data


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Blowing Rock, North Carolina - Basic Facts

The Town of Blowing Rock had a population of 1,360 as of July 1, 2016. Blowing Rock ranks in the lower quartile for Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in North Carolina. See peer rankings below.

The primary coordinate point for Blowing Rock is located at latitude 36.1293 and longitude -81.6705 in Watauga County. The formal boundaries for the Town of Blowing Rock (see map below) encompass a land area of 3 sq. miles and a water area of 0.05 sq. miles. Watauga County is in the Eastern time zone (GMT -5). The elevation is 3,573 feet.

The Town of Blowing Rock (GNIS ID: 2405281) has a C1 Census Class Code which indicates an active incorporated place that does not serve as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

The Town of Blowing Rock is located within Township of Blowing Rock, a minor civil division (MCD) of Watauga County.

Beneath the boundary map are tables with Blowing Rock population, income and housing data, five-year growth projections and peer comparisons for key demographic data. The estimates are for July 1, 2016.

Neighborhood Data

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Town of Blowing Rock, NC Boundary Map

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Blowing Rock, NC Data & Demographics (As of July 1, 2016)


Total Population 1,360
Population in Households 1,319
Population in Familes 969
Population in Group Qrtrs 41
Population Density1 453
Diversity Index2 11


Total Households 669
Average Household Size 1.97
Family Households 386
Average Family Size 3


Total Housing Units 2,250 (100%)
Owner Occupied HU 432 (19.2%)
Renter Occupied HU 237 (10.5%)
Vacant Housing Units 1,581 (70.3%)
Median Home Value $348,295
Average Home Value $404,388


Median Household Income $41,063
Average Household Income $61,320
Per Capita Income $29,598
  (Compound Annual Growth Rates)


2010-2015 2015-2020
Population 1.48% 1.09%
Households 1.17% 1.03%
Families 1.44% 0.97%
Median Household Income   1.47%
Per Capita Income   2.16%
1) Population Density = Total Population per square mile.
2) The Diversity Index is a scale of 0 to 100 that represents the likelyhood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
Based on Census 2010 counts, the Diversity Index for the United States was 60.6 and it is expected to increase to 64.8 by July 1, 2018.

Blowing Rock, NC - Peer Comparisons by Rank and Percentile

The table below compares Blowing Rock to the other 739 incorporated cities, towns and CDPs in North Carolina by rank and percentile using July 1, 2016 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 387 48th
Population Density1 # 474 36th
Diversity Index2 # 712 4th
Median Household Income # 341 54th
Per Capita Income # 119 84th

Additional comparisons and rankings can be made with a VERY EASY TO USE North Carolina Census Data Comparison Tool.

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